Business Startup of the Week…

Ask someone about Farming and Social Media and the first thing they may think about is people clogging up their Facebook pages by detailing their latest crop growing and harvesting on Farmville. But that could all soon change. Our business Startup Of The Week, this week is using the power of Social Media and Networking to create links between local food producers and buyers.

Sustaination is an innovative new platform which is “ like a dating site for local food businesses”.

– Buyers and farmers can create a profile on the site and list the produce they wish to buy or sell.
– They can then identify and link with other people looking to do business in their local area.
– Food producers can also come together and collaborate on deliveries and join together to fulfil larger orders.

Buyers will benefit from having fresher, locally sourced food whilst food producers will benefit from having a more efficient way of selling directly and from a reduction in transportation and packaging costs through trading locally. This of course will have a knock on positive benefit for the environment.

The fact that Sustaination is helping to create all new local and regional supply chains is, in our opinion , one of its’ most significant benefits. By facilitating these new buyer – seller relationships, Sustaination is going to have a long-lasting and positive financial impact on many local economies. And that is surely a good thing.

Check out the video below for some more details on how it all works.

http://vimeo.com/31477881

If you liked this business startup, why not check out our business Startups of the Week hall of fame – there’s some real crackers.

If you are looking to start your own business, think you have a creative idea or you are a business startup champion then find out more about Startacus the online community celebrating the self starter – launching soon…